Casinos embrace esports even as they work to understand it

ATLANTIC CITY, N.J. (AP) — Casinos are slowly embracing competitive video game tournaments as a way to help their bottom lines, but the money is coming from renting hotel rooms to the young players and selling them food and drinks, not from turning them into gamblers.

Like most other ways gambling halls have tried to attract millennials and their disposable income, it hasn’t been easy. Caesars Entertainment was first in the nation to adopt skill-based slot machines to woo millennials in Atlantic City, but bailed on them after a few months when the response was underwhelming. Other Atlantic City casinos …read more

Source: NJ.com Atlantic

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