Exploring Racial Bias Among Biracial and Single-Race Adults: The IAT

Racial Preferences of White and Black, White and Asian Biracial Adults

August 19, 2015

It’s hard to talk about race. Fear of saying the wrong thing, fear of expressing an unpopular view or simply the fear of offending others can dampen honest conversations about racial attitudes.

Accurately measuring racial attitudes faces another formidable obstacle. Psychologists say that biased racial views are sometimes buried deep in a person’s subconscious – the byproducts of exposure to popular culture, the media and other factors.

To overcome these obstacles, Pew Research Center conducted an Implicit Association Test (IAT), a technique that psychologists say measures subconscious or “hidden” …read more

Source: Pew Research

(Visited 24 times, 1 visits today)

Site Footer

Sliding Sidebar