Big Three toy retailers fighting price war

Jim Silver, editor of TimeToPlayMag.com, comparing prices at Toys 'R' Us in Paramus.

• Shop For Kids works on the go to compare prices

COURTESY PHOTO

Jim Silver, editor of TimeToPlayMag.com, comparing prices at Toys ‘R’ Us in Paramus.

This year the Big Three toy retailers – Toys “R” Us, Target and Walmart – are playing a cutthroat version of “The Price is Right.” All three are promising to match the competition’s prices, with Wayne-based Toys also pledging to match certain online retailers, including Amazon.com.

And for the first time, those retailers have to deal with something that helps consumers check toy prices right in the store and demand discounts at the …read more

Source: North Jersey Passaic

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